How To Get 100 Borrower Referrals Per Year

How To Get 100 Borrower Referrals Per Year

When trying to get referrals you must remember the 7 LAWS OF LIFE:

  • Diapers
  • Diamonds
  • Divorce
  • Debt
  • Downsize
  • De construct 
  • Death

It is during these 7 D's that a borrower is going to need your help! There are several ways you can drip on them... Voice blasts, Text blasts, Email blasts with a video, a phone call, and direct email. It is crucial that you use your daily GREEN TIME to work on these clients. 

Here is my formula I use: 

  • Touch each borrower 10 X per year 
  • 1 in 10 people when asked will give you a referral 
  • Touch 1,000 people 10 x per year = 10,000 touches 
  • 250 workdays= 40 touches per day 
  • 4 hours of GREEN TIME per day = 10 touches per hour 

Now get out there and crush it!


-Ben Anderson