BLOG HIGHLIGHTS / home loan

When dealing with Direct Mail it's important to know your target audience:

1. First time re-finance clients (they likely have only done 1 purchase loan) 
2. They have mortgage insurance 
3. They are likely to be more qualified then they were the first time 

Separate yourself from the rest. He or she who reaches the most people, the most often, wins!  How do you use your time? Use it wisely.  Start originating by 8 am and don't let anything distract you during GREEN TIME Stay at home base  I start my day at 3 am. I am in the office by 5 am and have my day planned by 7am so that by 8 am I am ready to hit the phones  By 11 am I have already made 150 contacts, dropped a voice drop campaign, sent a mass text, and launched a marketing...

Always Be Closing is a mantra used in the sales world meaning a seller must always be in the mindset of closing deals, using whatever tactics are necessary.HOW CAN YOU GET BETTER AT SALES IF YOU DON'T PRACTICE?  My 5 Rules of Selling: Increase value Only pick up the phone for new business Don't answer, call back  When you pass the loan off, let the customer know your partner will take it from there Put out content so your borrower will think more of you Execute then ask, make sure to actually ask  Be Happy Turn any negative into a positive Try...

You have the ability to make 7 figures every year! Where there is abundance there is prosperity.  You have the ability to retire on mortgage if you do these things: Get 10 deals from every client Get 1 referral per year from every client  Connect with each client on social media and post consistently Become Family with your clients Do more repeat business than new business (It's so stupid simple) "We are embarking on the greatest real estate times in our generation, where there is great change there is great opportunity. Become the asset manager and you'll live in abundance and prosperity."...

Check out Ben Anderson's article in the October Scotsman Guide. Ben shares his thoughts on home buying from the borrower's perspective and how we as loan officers need to educate our client's on process.      You can read the entire article at:    https://bit.ly/30HJ2Kd